If you ask ten therapists what the best way is to work smarter instead of harder, nine out of ten would say, "Have other therapists work for you." Having a therapist work for you is a good idea if your'e ready to take on the responsibility of business ownership and management. One of the most [...]
One of my favorite sayings is, "For 50¢ more, you can go first class." I often find that to be true and it makes a lot of difference in the therapy practice. Patients are looking for a person and place that they can trust. When you present first-class appearance and first-class procedure, you go a [...]
Before my wife and I were married, I had been a bachelor for some time. Since I lived alone, I had a housekeeper and someone who would do the laundry. Generally speaking, I kept things nice and clean. Then it happened! I got married. Lots of things changed in a short time. I found out [...]
A few decades ago there was a book that quickly became a bestseller. It was John T. Molloy's Dress for Success. Mr. Molloy did a considerable amount of research regarding how your dress affects your success. For instance, he had a male actor dressed in a light khaki-colored trench coat approach a revolving door at [...]
There are three types of patient calls: recalls, reminder calls and reactivation calls. Today I'd like to talk about the most valuable one, the reminder call. • Every therapist should call every patient the day before their appointment to remind them of that appointment. • It's just a real quick call that says, "This is [...]
Most of us are fairly good at making reminder calls – calling the patient the day before to remind them of their upcoming appointment. How good are you at making recalls? Recalls are made to patients within 15 min. of them failing to show up for their scheduled appointment. In other words, if a patient [...]
Are you like most therapists? Once a patient leaves care they're gone forever! If so, you may be shortchanging the patient and losing revenue at the same time. A reactivation call is a call to the patient 3 to 6 months after they have discontinued care. The call is made by the therapist to the [...]
I hope you're using the Therapist Consultants Life Changer Audio Series. I especially like two of the CDs in that series: CDs #1 and #7. The first CD talks about how to get the most from your therapy sessions. One of the things it covers is keeping your appointments. CD number seven covers maintenance care. [...]
I've always been impressed with medical offices that cater to the wealthy. I had an opportunity some years ago to spend a lot of time in plastic surgeons' offices in Hollywood and Beverly Hills. It was amazing how the doctors and the staff treated their wealthy patients. Plastic surgery is for the most part an [...]
We have two types of people in our seminars. Seminar attenders and seminar implementers. Seminar attenders make sure they attend every seminar, sit near the front, nod their head in agreement, take copious notes, and agree with nearly everything the speaker says. However, when they go home they rarely implement any of the ideas that [...]